There's no two ways about it - if you're looking for styler, hairdryer or curler that'll get the job done, you needn't look further than ghd. Ever since they first burst onto the scene in 2001, they've been the go-to brand for thousands of adoring fans, and with good reason too - they produce incredible results. 

It’s still hard to know where to start though, which is why we’ve put together this guide to help you find the perfect tool for your hair. 



First up: ghd stylers. As we mentioned before, pesky generational distinctions have all been swept aside in favour of a simple naming scheme that makes it easy to differentiate between each individual model. We’ve profiled them all below, and provided a list of features:



Formerly known as IVs or classics, the ghd original is the ultimate entry-level straightener. They use floating ceramic plates and advanced heat control to glide through your hair at exactly 185°C; a temperature chosen because it's been scientifically proven to produce long-lasting straight hair without causing undue damage to individual strands.

They're also a very lightweight straightener, which is ideal if you're going to be holding them for a long time. Reviews of the ghd original tend to focus on their ability to glide through even the thickest hair, and they're well-known for being able to produce smooth, sleek hairstyles time after time. They do lack the dual (or tri) zone technology found in the pricier options below, but it's important to note they're a reliable option for the occasional straightener, the beginner, or those of us that are shopping on a tight budget.


  • Floating plates for easy straightening
  • Original, ghd ceramic heating technology
  • Long cable for ease of use
  • 30 second heat up time



The gold is ghd’s classic straightener, designed to offer the ultimate straightening experience. They heat up to full operating temperature in Iess time than it takes to boil the kettle (25 seconds, to be precise) and they’re also blessed with a sleek, curved barrel that makes them an absolute joy to use – irrespective of whether you’re curling your hair, or just attempting some snag-free straightening.

The ghd gold also makes use of unique, dual-zone technology; using a pair of independent heat sensors to ensure that your hair is kept at a consistent 185°C throughout the straightening process. This helps to ensure that your hair is straightened evenly, and it also means that you don’t damage your hair by accidentally superheating a small patch.

If you have thick, wavy hair, intend to use your straightener every day, or want a top-of-the-line hair iron that’ll keep your hair sleek and glossy for years to come, the ghd gold is the perfect hair straightener for you.


  • Floating plates for easy straightening
  • Original, ghd ceramic heating technology
  • Long cable for ease of use
  • 30 second heat up time



If you want beautiful results in just one stroke then this is the styler for you! The ghd platinum+ is a predictive styler that anticipates the thickness of the hair being styled and the speed of styling, altering the power accordingly. Building on their trademark Tri-zone® technology, these straighteners feature the new, breakthrough ultra-zone technology that monitors the heat of the styling plates 250 times a second

Like many of the platinum stylers before it, the platinum+ features the wishbone hinge that ensures the plates are always aligned for even styling, and rounded edges for creating different looks with the same tool – you can also make curls and waves with this straightener. Standard for ghd stylers are the precision milled plates that let your hair slip through without catching or snagging. This great styler also comes in white (as well as limited edition colours) if you’d like something a bit more eye-catching than the classic matte-black design.


  • Ultra-zone heating technology
  • Wishbone hinge
  • Built in sleep mode
  • 3 year manufacturer’s guarantee



    These stylers aren’t your traditional, every-day models but they’re great if you’re looking for a niche styling product. They benefit from the same great build quality as the rest of the range, so you're guaranteed professional salon-worthy results.



    Designed for those of us with exceptionally long, thick or wavy hair, the ghd max boasts wide heat pads crafted from the same advanced ceramics as the plates used on the gold. It also heats hair to exactly 185°C which is the best possible option if you want to straighten hair without damaging it, and the free-floating design of those ceramic pads allows it to glide through hair of every thickness.

    If you’ve previously struggled to get straighteners through your hair, the ghd max may well be the answer to your prayers. We’re huge fans of the styling, the design, and the sleek, smooth styles that it produces. The only slight downside is that it’s a bit more cumbersome and unwieldy than the thinner models in the range.


    • The same ceramic heat technologies used in the rest of the range
    • Extra-wide heating pads
    • Sleek, elegant design
    • Two year warranty as standard



    All hail the first professional hot brush from ghd which tames and smooths dry hair quickly and effortlessly. Perfect for second day hair, the ceramic technology with ioniser heats up the brush consistently to the optimum styling temperature of 185ºC for guaranteed healthier looking hair. The ions within the brush eliminate frizz so hair is transformed in just a few quick strokes. The combination of high density short and longer bristles allows for large sections of hair to be styled and leaves salon smooth natural movement.

    To give you extra peace of mind while styling, the ghd glide will go into an automatic sleep mode which switches off after 60 minutes of non-use and with a professional length 2.7m cable, you have flexibility to style wherever you are. 

    So if you’re tired of polishing unruly hair on a daily basis, invest in the ghd hot brush and make second day or bed head hair a thing of the past.



    The latest edition is the ghd rise volumising hot brush that creates 2x more volume for big, bouncy styles that last all day. Achieve kind-to-hair looks with enviable volume from root to top - and the good news? No matter your hair type or length, you can style chic waves, fierce flicks and bombshell curls with ease and speed.

    The advanced infinity sensor within the 32mm barrel ensures an optimum styling temperature of 185 ºC is consistently maintained, so you can add volume in the right areas with no extreme heat.


    • Smart ultra-zone technology
    • 5mm nylon bristles for maximum root lift
    • Sleek, tapered barrel design
    • 2.7m swivel cord for total ease of use



    The ghd duet styler is a versatile powerhouse, offering drying and styling capabilities in a single device. The dual-zone technology ensures consistent heat distribution across the plates, allowing you to achieve sleek, straight styles or effortlessly create bouncy curls and waves. This two-in-one styling tool is perfect for those who love experimenting with different looks without cluttering their beauty arsenal.


    The smooth, contoured plates glide effortlessly through the hair, minimising snagging and reducing damage. The intelligent sensors maintain optimal styling temperature, ensuring uniform results without compromising the health of your locks. Whether you have thick, coarse hair or fine, delicate strands, the ghd duet styler adapts to your unique needs. This great styler also comes in a classic white design. 


    • Wet to styled with no heat damage**
    • Air-fusion technology 
    • Smart styling plates
    • 45% less energy consumption
    • Shine shot™ mode


    Alongside their groundbreaking straighteners, ghd also now offer a selection of cutting-edge hair dryers, designed to smooth hair as you dry, and massively reduce any frizz-related hair nightmares. We’ve profiled the latest below, with a complete breakdown of their features.


    Introducing ghd's lightest, fastest, professional hair dryer collection to date, for ultimate styling control. Developed by the leading experts in ghd's lab, the new ghd helios is lightweight and has an ergonomically balanced design for ultra-quick drying and precision styling. This latest hair drying innovation from ghd boasts 30% more shine and 3 x more hair alignment for a smoother finish.

    (available in various colours)

    Lightweight and ergonomically balanced for styling comfort, paired with a bespoke acoustic system to ensure low sound levels, the ghd helios is designed for ease of use and salon-quality results. The good news? Your arms won’t ache from blow-drying your mane. The bad news? You’ll still have to hit the gym to work out those arms! So, if you’re looking to take your blow-dry to a new level, the ghd helios is made for you. Now available in our online shop in four enticing shades: plum, (limited edition) powder pink, white and ghd’s signature matte-black. Which will you choose?



    • Variable power & temperature controls, including cool shot.
    • Lighter in weight due to the ergonomically balanced design.
    • Bespoke acoustic system technology ensuring low sound levels.
    • 3m power cable
    • 2 years manufacturer's guarantee




    The easy-to-use range of curlers from ghd all boast a variety of features that make them stand out from many of the other stylers on the market. All four of the stylers have been designed to create a specific type of curl, so thankfully we no longer have to struggle to create big open waves with a small, narrow wand!

    All of the curling tongs and wands in this range have tri-zone® technology built into the barrels. This new and exclusive technology is comprised of six sensors throughout the wand that ensure that the surface temperature of the ceramic barrel is a consistent 185 C.



    If you are looking to create volume or large, tumbling waves, this is the curling tong you need. The ghd Curve® Soft Curl Tong is, in our opinion, a great styler for creating beautiful open curls in long to medium length hair.

    • Large 32mm barrel to create large cascading waves
    • Spring-activated lever for securing the tips of the hair
    • Cool tip to make styling easier
    • Tri-zone® technology evenly styles hair into faultless waves
    • Sleep mode automatically turns off if left unused for 30 minutes


    If you’re still struggling to choose the perfect ghd styling tool, pop into your local salon and our stylists can demonstrate on your hair so you can find your next fav.


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